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Melodies are built from motives (short rhythmic/melodic cells) grouped into phrases

A motive is the smallest unit of melody — typically 2-4 notes with a strong, recognizable rhythm. Motives have both a rhythmic identity (the pattern of note lengths) and a melodic identity (the intervals used). Two related motives combine to form a phrase, often in a question and answer (antecedent/consequent) relationship. Phrases in turn build sections. To write a memorable motive: (1) establish the rhythm first; (2) choose intervals that match the emotional intent. In electronic music, motives in bass lines, leads, or stabs give tracks identity and hook.

Examples

Beethoven 5th: 3-note da-da-da-DUM motive in two bars = one phrase. Dance bass motive: two sixteenths + eighth, looped = driving groove.

Assessment

Identify the motive in a 4-bar bass line you know. Write a 2-bar phrase from a rising-fifth motive in A minor.

“All memorable tunes are made up of recognizable motives. A motive is simply a short snippet of melody that is readily recognizable to the ear because of its distinctive rhythm.”
corpus · michael-hewitt-music-theory-for-computer-musicians · chunk 23